A decade of custom beauty, thanks to YOU!
✨ 31% Off for Everyone – No restrictions, no promo code needed, just pure celebration.
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10% off Retail Essentials
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Free Shipping on Orders Over $75
Free standard shipping applies to one-off orders over $75 shipping to the United States or Canada. Offer excludes subscription orders and expedited shipping methods. Terms and conditions apply.
Offer Applied! You're receiving up to 45% off your order today.
Offer Applied! You're receiving up to 45% off your order today.
Offer Applied! You're receiving up to 45% off your order today.
Offer Applied! You're receiving up to 45% off your order today.
Offer Applied! You're receiving up to 45% off your order today.
Offer Applied! You're receiving 25% off your order today.
Offer Applied! You're receiving 25% off your order today.
Offer Applied! You're receiving up to 45% off your order today.
🎈10 Years, Millions of Formulas, 1 Big Sitewide Sale🎂 Up to 51% Off - Applied at Checkout 🎉
📦 Free Shipping on Orders Over $75 | Subscriptions Always Ship Free!
*complete SOS system vs untreated hair, instant and 4 weeks results
BEFORE
AFTER
Results on wavy, highlighted hair
“This SOS Custom Repair saved my strands! My hair feels so much healthier, my frizz is under control and spilt ends are banished. I can’t stop touching my soft hair.” - Jessica
Wavy
Thin
Highlights
Heat Styling
BEFORE
AFTER
Results on curly, highlighted hair
“My hair walks into a room before I do, so I’m looking for ways to take care of it. With SOS Custom Repair I know my curls will stay hydrated and frizz-free even if I sneak in a few heat styling moments throughout the week.” - Brenda
Curly
Medium
Highlights
Heat Styling
BEFORE
AFTER
Results on highlighted, straight hair
“My hair feels so soft, nourished and hydrated after using SOS Custom Repair. The Leave-In Treatment is my go-to every time I wash my hair.” -Yoko
Straight
Thin
Highlights
Heat Styling
BEFORE
AFTER
Results on colored, coily hair
“I love experimenting with my hair color which means I need to prioritize hair health to prevent breakage. SOS Custom Repair is my secret weapon to keeping my coils healthy while I keep being me.” -Keturah
With Function of Beauty, you are guaranteed a highly efficacious formula with no compromises. Always clean, vegan, and cruelty-free, our formulas focus on naturally-derived ingredients and powerful science to meet high efficacy and testing standards.
Don’t stress. We've paved our quiz like a yellow brick road. Just a two-minute detour from your day, and spoiler: there's no Wicked Witch at the end, just perfect hair days.
